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Colleges / Universities
University of Pennsylvania
Annual 10-hour intensive seminar 'bootcamp', "How to Turn a Corporation
into a Sponsor" , as part of the College of Arts and Sciences, Fundraising
Certificate program.
Conferences / Guest Lectures
Americans for the Arts
Ongoing training sessions on Corporate Sponsorship. Most recent
training sessions: "How to Sell in Today's Tough Marketplace: What
Works and What Doesn't" in New York.
National Arts Marketing Conference
Organization of (and 3-hour presentation at) day-long "Sponsorship
Saturday" at annual national marketing conference (500+ attendees).
(Entire 3-day marketing conference organized by the Arts & Business
Council, Inc.)
The 4th NAMP conference is scheduled for April 2006 in Los Angeles.
Performink article
www.artmarketingconference.org
Corporate
Barnes & Noble
Training of national Community Relations staff to better
align sponsorships and donations to business objectives.
Government
U.S. Department of State
Training of Cultural Attaches at American Embassies on how to more
effectively secure corporate funds for American culture abroad.
American Embassy (Mexico City) - Business
Mexico article
Overseas
Admical (Paris)
Presentation (only American) to Admical's 20th Anniversary conference
by Ms. Zimet. Speech presented in French on stage of the Paris Opera
before 200 French corporations and arts groups. Topic: "How U.S.
Corporations Use the Arts as a Strategic Marketing Tool". - L'Evenmentiel
article
On Site 1:2:1 Personalized Seminars
Individualized 3-hour private training sessions on sponsorship at
the Harvard University Art Museums and the International
Center of Photography. The training reiterates all topics covered
in the public Sponsorship Bootcamp, but tailors the presentation
to the needs of each institution and the specific exhibitions that
need sponsorship.
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